The video for Rihanna's ___ single (I'm losing count) 'Rehab' premiered moments ago. Directed by Anthony Madler, the clip is visually engaging simply because Ms. Fenty looks stunning. Aside from that, rubbish, boring video for a rubbish, boring song. Justin just seems to be there for being there sake (yes, he co-wrote the song, but still).
I cannot comprehend why her label continue to dish out the cash for this chick - single after single, video after video and she still isn't selling anywhere near what she should be - even with that crappy re-release. With Mariah unable to catch a hit if she tried and Janet long gone, it makes me wonder if investing all the time and funds they have into Ms. Fenty would have been better spent on their other projects - projects which if handled correctly could have been major. Anyway...
What do you think of the video?
Labels: Rihanna




























